Product Features

Everything you need to manage relationships.
Nothing you don't.

Water LLM replaces your CRM, your invoicing tool, and your morning prep routine. It all runs inside Google Sheets — connected to the tools you already use.

Core

Contact relationship management

Not a contact list. A living record of every relationship — who they are, how you're connected, when you last spoke, and what matters to them.

  • Full contact identity — name, company, title, all communication channels in one row
  • Activity tracking — last email sent/received, last meeting, days since contact — all automatic
  • Relationship context — your notes, tags, custom fields. Add any column you want
  • Smart status — active, warm, cold, needs attention — based on real interaction data, not guesswork
Contacts Sheet
NameCompanyLast ContactStatus
Sarah ChenMeridian Co2d agoActive
James ParkFreelance3w agoCold
Priya PatelInnovate Labs1d agoWarm
Marcus RiveraRivera Advisory5d agoActive

Integration

Google Workspace, natively

Water LLM doesn't just connect to Google — it lives there. Your CRM is a Google Sheet. Syncs run on Google Apps Script. Your data never leaves your Google account.

  • Google Contacts sync — bi-directional. Edit in the sheet or in Contacts, both stay current
  • Gmail activity tracking — every email sent and received, logged automatically by contact
  • Calendar integration — meetings recorded with duration. Actual hours, not estimates
  • 8 user-defined fields — custom categories that sync directly back to Google Contacts
Gmail
📅
Calendar
👥
Contacts

Network

LinkedIn import pipeline

Your LinkedIn network is an asset. Water LLM turns it into one you can actually work.

  • Bulk import — export your LinkedIn connections (ZIP file), import with one click
  • Name parsing — handles "Dr. Sarah Johnson MBA (she/her)" without breaking
  • Message history — tracks sent and received dates from your LinkedIn messages export
  • Smart deduplication — merges against existing contacts by name, email, and company
  • Scale — handles 2,000+ connections cleanly
LinkedIn Import
2,147
Connections imported
312
Merged with existing
1,835
New contacts added

AI-powered

Intelligence that knows your clients

Not generic AI. Context-aware intelligence grounded in your actual relationship history — your emails, meetings, notes, and calendar.

Daily briefing

Arrives before you open your calendar. Today's meetings with full context: last meeting date, what you discussed, recent emails, and what you should know before the call.

Email outreach drafts

AI reads your last three emails with a contact before drafting the next one. Personalized check-ins that sound like you wrote them — because the AI knows how you write.

📈

Monthly business analysis

A snapshot of your business health: client engagement trends, revenue projections, relationships that need attention, and opportunities you might be missing.

📅

Calendar assistant

Context for every meeting, automatically. Who you're meeting, what you talked about last time, what's changed since then. One click before every call.

Business ops

Invoicing & client tracking

Send professional invoices, track payments, and know whether each client is actually profitable — all from the same sheet as your contacts.

  • PDF invoice generation — from a Google Docs template you customize
  • Payment tracking — sent, paid, overdue dates. No separate invoicing tool needed
  • Client profitability — actual hours from Calendar vs. billed amount, including T&E
  • Client Tracker — meeting hours, engagement status, and billing in one view
Invoice #1047
ClientMeridian Consulting
Hours12.5 hrs
Amount$3,125.00
StatusPaid

Automation

Smart tasks & scheduled workflows

Water LLM doesn't wait for you to check. It watches for signals and surfaces what needs attention.

🚫

Ghosting detection

Flags contacts who've stopped responding. You sent 2 emails, no reply — Water LLM notices before you do.

💰

Overdue invoice alerts

Invoices past due date get flagged automatically. No more checking a separate spreadsheet or forgetting to follow up.

🕒

Scheduled sync jobs

Set it and forget it. Gmail sync, contact refresh, outreach drafts — all run on a schedule you configure once.

Your data. Your Google account. Your rules.

Everything runs on Google Apps Script inside your own Workspace. No third-party databases. No vendor lock-in. If you leave, you still have a fully functional spreadsheet with all your data.

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